Category Archives: AJAX

Hot Trend – Ghost Buttons

A noteworthy and perhaps one of the biggest trends of 2014 has been the Ghost Buttons (they are the transparent and clickable elements in a UI that are this big simple buttons). You’ll see these buttons on splash pages featuring those big epic images… and if you hadn’t noticed they are taking the UI design world by storm.

So the basic elements of a ghost button are: they are basic, flat shaped and often geometric – a square, rectangle, or circle.  Importantly they have no fill and feature just a a simple stroked outline. They are  transparent, (or perhaps have a faint opacity)  asides from the outline and text – and that’s where the term  ghost is derived from.

They are popping up all over the web and seem to be popular in creative and cultural sectors like fashion, photography and interior design.

These buttons suit a minimal theme and layout, often featuring large format images. They tend to be somewhat larger than traditional clickable buttons on websites and are often situated in the center of the screen.


The Internet of Things

The trend of individual devices and sensors having their own smartphone apps and cloud infrastructure is unsustainable. Imagine having to sort through 50 apps to find the right lock, or opening each app one at a time to set up vacation settings before a trip to Death Valley.

Big companies such as Comcast, Time Warner and Lowes have taken a stab at consolidating smart home technology with their own connected home solutions. They have convenient pre-packaged systems that include the central hub, the smartphone app, and starter devices like security cameras or energy monitors.

Ube has gone a step further and is looking to the future and’  the Internet of Everything’ by creating a universal controller App that uses open source APIs! A device can be added easily and with hundreds of IP enabled devices on the market that means you have control at your finger tips using the Ube App on your smart phone.

The company launched at DEMO in October 2012 and came away with the People’s Choice Award and a $1 Million Dollar prize from IDG Media. Now they have just completed a a successful KickStarter campaign that has swollen their coffers by another $290K. This means they can manufacture the world’s smartest dimmer the first of a number of planned products.

We’d like to congratulate Ube and the team –  Factotum’s Peter Fossick is thrilled to have been involved as an investor, advisor and SVP for Design from the beginning.



From Concept to Reality: Democratizing the Web with eziCONEX

eziCONEX is the mobile web made easy for SMEs

The first of four winners in VEntureBeat’s new is eziCONEX, a software-as-a-service company that makes affordable mobile web development possible for anyone.

Founded by the MD of Factotum, Peter Fossick has always been a creator. Perennially building one thing or another — from furniture to web applications — he discovered the internet in the early 90s and was quickly consumed with its potential to change the way we live. His new start-up is the mobile web made easy for small business owners who have little no knowledge of tech!

This post is part of a new series brought to you by FedEx. As always, VentureBeat is adamant about maintaining editorial objectivity.